Filed under: Deals, Raising money, Venture capital industry, Private equity industry
It appears that the world of porn is getting more attention from private equity and venture capital investors. And, no, it isn’t that private equity executives and deal makers are spending more time looking at porn than they’re negotiating deals. (Well, maybe.) More importantly, a big investor in the space has won an award and may be opening a floodgate of capital
AdultVest is a private equity venture that we covered on its launch earlier this year. The company concentrates exclusively on adult industry investments, mergers and acquisitions. So far, its initial numbers are pretty stellar.
It claims to have some $7.9 billion in “available capital” to invest in adult themed businesses, and $286 million of that was raised “within the last 7 days.” It also claims to have 3,809 registered investors, with 53 of those signing up in the last week. (This data is from the group’s homepage.)
The big news is that AdultVest was just selected by Substitute Investment News as one of four funds nominated for the “Hedge Fund Launch of the Year” award. And last month, the company announced it was acquiring iPorn.com.
Reading through the earnings release that Rick’s Cabaret International Inc. (NASDAQ: RICK) produced earlier this day, you might be tempted to conclude that adult entertainment is immune to a slowing economy. On the other hand, the incredibly poor current performance by Playboy Enterprises inc. (NYSE: PLA) might make you conclude that the gathering slowdown could hurt this sector.
There are a number of reasons that the investment community is trying to get into and make money from porn. The most obvious one is that you’re reading about it right here right now.
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